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ROI Calculator

How to Use the SEO ROI Calculator

This SEO ROI (Return on Investment) calculator helps you estimate the potential financial impact of your SEO efforts. Follow these steps to use the calculator:

  1. Monthly Visitors: Enter the number of monthly visitors you expect to gain from your SEO efforts. This could be based on your current organic traffic or your target increase.
  2. Conversion Rate: Input your website’s conversion rate as a percentage. This is the proportion of visitors who take a desired action (e.g., making a purchase). If you’re unsure, the average conversion rate across industries is about 2.35%.
  3. Average Order Value: Enter the average amount a customer spends on your website in a single transaction. You can calculate this by dividing your total revenue by the number of orders.
  4. Monthly SEO Cost: Input the amount you spend on SEO each month. This might include agency fees, tools, content creation costs, or the equivalent cost of your time if you’re doing SEO yourself.
  5. Calculate ROI: Click the “Calculate ROI” button to see your results.

Understanding Your Results

  • Monthly Revenue: This is the estimated total income generated from your SEO efforts before subtracting costs.
  • Monthly Profit: This figure shows your estimated earnings after subtracting your SEO costs.
  • ROI: This percentage represents your return on investment. A positive ROI indicates that your SEO efforts are profitable, while a negative ROI suggests you may need to adjust your strategy.

Remember, this calculator provides estimates based on the information you input. Actual results may vary due to factors such as market conditions, competition, and the effectiveness of your SEO strategies. It’s always a good idea to track your actual performance and adjust your approach as needed.

SEO ROI Calculator

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